Platform
Magento Commerce
Services

Strategy
User Experience Optimization
Web Development
Technical Support
Managed Services

DECORTÉ Malaysia

Decorté Malaysia, a premier luxury beauty and skincare brand, needed to upgrade its eCommerce platform to better align with its growth strategy and operational needs. The brand was initially using Shopify but found the platform limited in terms of scalability, customization, and integration with its internal systems.

Results

Successful Migration Without Downtime:
The migration from Shopify to Magento Commerce was seamless, with no data loss or significant downtime, allowing Decorté Malaysia to continue its operations without interruptions.

Improved Efficiency with ERP and CRM Integration:
Real-time data synchronization between Magento Commerce, the ERP, and the Chiyoda CRM has streamlined Decorté’s operations, providing more accurate inventory tracking, efficient order processing, and enhanced customer relationship management.

Enhanced Customer Experience and Brand Loyalty:
The enhanced UX features, coupled with the seamless integration of customer data through the CRM, have led to higher customer satisfaction and improved retention. Personalized marketing efforts, made possible through CRM insights, have further boosted engagement.

Increased Sales and Conversion Rates:
The migration to Magento Commerce, along with UX improvements and optimized site performance, has led to a measurable increase in online sales and conversion rates.

Scalability for Future Growth:
With Magento Commerce, Decorté Malaysia now has a future-proof platform that can scale as the business grows, supporting new features, expanding product lines, and handling increased traffic with ease.

Tech Stack & Key Features

  • Shopify to Magento Commerce Migration

  • Magento Commerce Implementation

  • ERP and Chiyoda CRM Integration

  • Custom Design for Luxury Appeal

  • User Experience Optimization

  • Post-Launch Support and Optimization

Conclusion

Sweetmag’s migration of Decorté Malaysia’s eCommerce platform from Shopify to Magento Commerce has resulted in a more powerful, flexible, and scalable online presence. The seamless integration with ERP and CRM systems has enhanced operational efficiency, while the customized user experience and brand-aligned design have strengthened customer engagement. This project sets the foundation for Decorté Malaysia’s continued digital growth in the luxury beauty space.

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